1. Motivation – Those factors which make tourists want to purchase a particular product or service.
2. Nature Tourism- Travel to unspoiled places to experience and enjoy nature.
3.
Niche Marketing – The targeting of a product and service at a
particular market segment which is numerically much smaller than the
total market.
4. Off-peak – A period when demand for a product
or service is habitually lower than at other times which are termed peak
periods.
5. Off-site programming - Educational or interpretive
activities conducted by agency personnel outside the agency’s unit
jurisdictional boundary.
6. On-site Programming - Educational
or interpretive activities conducted by agency personnel within agency’s
unit jurisdictional boundary.
7. Outbound Tourism – Tourist trips from one’s own country to a foreign country.
8.
Package Tour - A saleable travel product offering an inclusive price
with several travel elements that would otherwise be purchased
separately. Usually has a predetermined price, length of time and
features but can also offer options for separate purchase.
9.
Packager - Anyone organizing a tour including prepaid transportation and
travel services, usually to more than one destination.
10.
Partnership - Two persons who dance together. A relationship between one
or more parties involving close cooperation in exercise of specific
rights and responsibilities.
Senin, 19 November 2012
GLOSARIUM
1. Mainstream Tourism - Terms commonly but loosely used to refer to
popular forms of leisure tourism pioneered in southern Europe, the
Caribbean, and North America in the 1960s and 1970s.
2. Market – Those consumers who currently are, or potentially may become, purchasers and/or users of a particular individual or group of products services.
3. Market Leader – The product which has the largest share of a single market, in other words, it is purchased by more people than any of its competitor products.
4. Market Share – The proportion of sales of a particular type of product achieved by an individual product.
5. Marketing Mix – The four controllable marketing variables – product, price, place and promotion – which marketers manipulate in order to achieve their marketing objectives.
6. Marketing Positioning – The position in the market which a product is perceived to have, in the minds of consumers, in relation to variables such as quality, value for money, and level of service.
7. Marketing Research – The process of collecting, recording and analysing market-related information. It includes published or secondary data of specific data or primary research. It is designed specifically to provide data which helps an organization improve the effectiveness of its marketing activities.
8. Mecca - A place that a lot of people visit, because it is famous for something that they want to see or do.
9. Media – This can refer to either the news media or the advertising media, in other words, the media in which advertisements may be placed.
10. Model – A representation that seeks to illustrate and/or explain a phenomenon.
2. Market – Those consumers who currently are, or potentially may become, purchasers and/or users of a particular individual or group of products services.
3. Market Leader – The product which has the largest share of a single market, in other words, it is purchased by more people than any of its competitor products.
4. Market Share – The proportion of sales of a particular type of product achieved by an individual product.
5. Marketing Mix – The four controllable marketing variables – product, price, place and promotion – which marketers manipulate in order to achieve their marketing objectives.
6. Marketing Positioning – The position in the market which a product is perceived to have, in the minds of consumers, in relation to variables such as quality, value for money, and level of service.
7. Marketing Research – The process of collecting, recording and analysing market-related information. It includes published or secondary data of specific data or primary research. It is designed specifically to provide data which helps an organization improve the effectiveness of its marketing activities.
8. Mecca - A place that a lot of people visit, because it is famous for something that they want to see or do.
9. Media – This can refer to either the news media or the advertising media, in other words, the media in which advertisements may be placed.
10. Model – A representation that seeks to illustrate and/or explain a phenomenon.
GLOSARIUM
1. Intermediate Carrier: A carrier that transports a passenger or piece
of baggage as part of an inter-line movement, but on which neither the
point of origin or destination is located.
2. Land Operator: A company that provides local services, see also ground/receptive operator.
3. Lead Time: Advance time between initiating a tour and its departure date
4. Leadership: Influencing and directing the performance of group members towards the achievement of organisational goals.
5. Length of Stay: The duration of tourist who stay at hotel or inn .
6. Letter of Agreement: A letter from the buyer to the supplier accepting the terms of the proposal. This may also be the supplier s initial proposal that has been initialed by the buyer .
7. Load Factor: Average number of seats occupied, e.g. motorcoach or air .
8. Local: Belonging to a particular place or region .
9.Low Season: That time of the year at any given destination when tourist traffic, and often rates, are at their lowest. Also referred to as off-peak or off-season.
10. Leisure Travel: Travel undertaken for pleasure and unrelated to paid work time.
2. Land Operator: A company that provides local services, see also ground/receptive operator.
3. Lead Time: Advance time between initiating a tour and its departure date
4. Leadership: Influencing and directing the performance of group members towards the achievement of organisational goals.
5. Length of Stay: The duration of tourist who stay at hotel or inn .
6. Letter of Agreement: A letter from the buyer to the supplier accepting the terms of the proposal. This may also be the supplier s initial proposal that has been initialed by the buyer .
7. Load Factor: Average number of seats occupied, e.g. motorcoach or air .
8. Local: Belonging to a particular place or region .
9.Low Season: That time of the year at any given destination when tourist traffic, and often rates, are at their lowest. Also referred to as off-peak or off-season.
10. Leisure Travel: Travel undertaken for pleasure and unrelated to paid work time.
GLOSARIUM
1. Gateway: City, airport, or area from which a flight or tour departs.
2. Ground Operator: A company that provides local travel services, including transportation or guide services.
3. Group Tour: A travel package for an assembly of travelers that has a common itinerary, travel date, and transportation
4. Hospitality: A general term used in travel & tourism describing the “hospitality industry
5. Hotel Package: A package offered by a hotel, sometimes consisting of no more than a room and breakfast; sometimes, especially at resort hotels, consisting of (ground) transportation, room, meals, sports facilities and other components.
6. Incentive Tour: A trip offered as a prize, usually by a company to stimulate employee sales or productivity.
7. Inquiry: A request for more information about an attraction or destination.
8. Infrastructure: Construction needed to support economic development.
9. Innovative Best Practice: A practice that is considered to be of the highest quality, excellence, or standing – a leader in the field.
10. Intangibility: The characteristic of not being touchable: a good is tangible whereas a service is intangible
2. Ground Operator: A company that provides local travel services, including transportation or guide services.
3. Group Tour: A travel package for an assembly of travelers that has a common itinerary, travel date, and transportation
4. Hospitality: A general term used in travel & tourism describing the “hospitality industry
5. Hotel Package: A package offered by a hotel, sometimes consisting of no more than a room and breakfast; sometimes, especially at resort hotels, consisting of (ground) transportation, room, meals, sports facilities and other components.
6. Incentive Tour: A trip offered as a prize, usually by a company to stimulate employee sales or productivity.
7. Inquiry: A request for more information about an attraction or destination.
8. Infrastructure: Construction needed to support economic development.
9. Innovative Best Practice: A practice that is considered to be of the highest quality, excellence, or standing – a leader in the field.
10. Intangibility: The characteristic of not being touchable: a good is tangible whereas a service is intangible
GLOSARIUM
1. Day visitors: Visitors who come and gone in 1 day
2. Degradation: Any decline in the quality of natural or cultural resources, or the viability of ecosystems, that is caused directly or indirectly by humans.
3. Demands: A consumer’s wants backed by the ability to purchase
4. Departure Point: The location or destination from which a tour usually begins
5. Departure Tax: Fee collected from a traveler by the host at the time of departure.
6. Ecotour: A tour that created for enjoy environment
7. Educational Tour: A tour designed around an educational activity, such as studying art.
8. Escort: A person, usually employed by a tour operator, who accompanies a tour from departure
9. Full house: A hotel with all guest rooms occupied.
10. Function Room: A special room that is used primarily for private parties, banquets, and meetings. Also called banquet rooms.
2. Degradation: Any decline in the quality of natural or cultural resources, or the viability of ecosystems, that is caused directly or indirectly by humans.
3. Demands: A consumer’s wants backed by the ability to purchase
4. Departure Point: The location or destination from which a tour usually begins
5. Departure Tax: Fee collected from a traveler by the host at the time of departure.
6. Ecotour: A tour that created for enjoy environment
7. Educational Tour: A tour designed around an educational activity, such as studying art.
8. Escort: A person, usually employed by a tour operator, who accompanies a tour from departure
9. Full house: A hotel with all guest rooms occupied.
10. Function Room: A special room that is used primarily for private parties, banquets, and meetings. Also called banquet rooms.
GLOSARIUM
1. cafeteria: a food-service operation of a limited menu, usually for relaxing
2. carrier: transportation company such as an airline, motorcoach, cruise line, or railroad which carries passengers and/or cargo carrying capacity: the amount of tourism a destination can handle
3. Charter: a service to hire the exclusive use of any aircraft, or other vehicle.
4. Community is people living in one place
5. common carrier: a privately owned carrier which offers transportation for a fee
6. Consolidator: A person or company which forms groups to travel on air charters or at group people on scheduled flights to increase sales,
7. conditions: the section or clause of a transportation/tour contract which specifies what is not included
8. Conservation: The protection and maintenance of nature while allowing for its ecologically sustainable use.
9. culture: people's customs, clothing, food, houses, language, dancing, music, drama, literature and religion
10. Customer: An organization or a person that receives a product
2. carrier: transportation company such as an airline, motorcoach, cruise line, or railroad which carries passengers and/or cargo carrying capacity: the amount of tourism a destination can handle
3. Charter: a service to hire the exclusive use of any aircraft, or other vehicle.
4. Community is people living in one place
5. common carrier: a privately owned carrier which offers transportation for a fee
6. Consolidator: A person or company which forms groups to travel on air charters or at group people on scheduled flights to increase sales,
7. conditions: the section or clause of a transportation/tour contract which specifies what is not included
8. Conservation: The protection and maintenance of nature while allowing for its ecologically sustainable use.
9. culture: people's customs, clothing, food, houses, language, dancing, music, drama, literature and religion
10. Customer: An organization or a person that receives a product
Glosarium
1. Accreditation is a process of qualifying, endorsing, and "licensing"
entities that perform certification of businesses, products, processes,
or services.
2. Attraction: Any visitor service or product which tourists would enjoy visiting or using.
3. Attractor: A person who does the attraction
4. Bed and breakfast (B&B): Overnight accommodations usually in a private home or boarding house, often with a full American-style or Continental breakfast included in one rate.
5.Buffet : A foods pot that can contain so many kinds of foods
6. Block: A number of rooms, seats, or space reserved in advance, usually by wholesalers, tour operators, or receptive operators who intend to sell them as components of tour packages.
7. Budgeted balance sheet: A budget that measures total assets and liabilities.
8. Backpacker: A visitor, for the purpose of a holiday or special event, who stays in a backpackers lodge/hostel
9. bias: a display of computer for flight schedule
10. Business travel: Travel for a purpose and to a destination determined by a business, and where all costs are met by that business.
2. Attraction: Any visitor service or product which tourists would enjoy visiting or using.
3. Attractor: A person who does the attraction
4. Bed and breakfast (B&B): Overnight accommodations usually in a private home or boarding house, often with a full American-style or Continental breakfast included in one rate.
5.Buffet : A foods pot that can contain so many kinds of foods
6. Block: A number of rooms, seats, or space reserved in advance, usually by wholesalers, tour operators, or receptive operators who intend to sell them as components of tour packages.
7. Budgeted balance sheet: A budget that measures total assets and liabilities.
8. Backpacker: A visitor, for the purpose of a holiday or special event, who stays in a backpackers lodge/hostel
9. bias: a display of computer for flight schedule
10. Business travel: Travel for a purpose and to a destination determined by a business, and where all costs are met by that business.
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